How to ask your employer for sponsorship

Picture of a man holding a piggy bank.

If you’re in employment and have a place to study on one of our programmes, you may be eligible for employer sponsorship.

Employer sponsorship is when your employer pays for all or part of your tuition costs. This is usually in recognition of the fact that your studies will benefit your work in some way.

For many of our students, a Birkbeck degree allows them to seek a promotion or to perform their role more effectively. Here’s how to discuss your educational ambitions with your employer.

Find out what’s available in your organisation

Before approaching your line manager about sponsorship, do your homework so you know what definitely is or isn’t available.

Larger firms may have established sponsorship schemes with an application process, while others may operate on a case by case basis.

If you can’t find anything on your company website, your HR learning and development lead will be able to help.

Consider your motivations for study

Take some time to think about why you want to study your chosen course. Will it help you develop the skills to perform a technical aspect of your role? Will it provide a theoretical underpinning to help you manage complex problems? Will you gain a broader understanding of how to differentiate your organisation in the sector?

Once you have a clear understanding of why you want to study this particular course, it will be easier to translate this into reasons why your employer should be interested.

Demonstrate the business case

To secure employer sponsorship, you will need to show the positive return on investment it will provide for your employer. Perhaps the skills you gain in the course will enable you to apply for a promotion and stay with the company for longer. Developing your knowledge of an area of the business might make you more efficient, enabling you to take on more responsibility. Link the programme description to objectives in your current role to show the direct value for your employer.

Show your commitment to learning and development

What have you already done as part of your continuous professional development (CPD) that can show your commitment to your career? It could be as simple as reading around the subject, attending a webinar or signing up for in-house training. Your employer will want to be confident that you will make the most of the opportunity that they are investing in.

What if I can’t get sponsorship?

Employers often have limited budgets available for staff learning and development, so don’t be disheartened if you’re unable to secure funding. Having demonstrated your commitment to your professional development and to the organisation, it is worth asking whether there are any alternative opportunities for you to develop your skills, such as shadowing another employee.

You can also find more information about what alternative financial support is available for our students on the Birkbeck website.

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