Building your personal brand

Did you know that you have just seven seconds to make a first impression? William Richards reflects on this insightful Birkbeck Futures event and the importance of honing your personal brand.

Have you ever thought about your personal brand?

On Monday 8 February, Birkbeck students were treated to a specialist talk on ‘Personal Branding’ by Jenna Davies, Employability Consultant in the Birkbeck Futures team.

The talk sought to enhance students’ understanding of their individuality and their personal mark, whether in their studies or beyond. It can often be hard to define our own individual strengths and weaknesses, especially when such topics can be difficult to discuss. While we may not typically think of ourselves as ‘brands’, it can be eye-opening to do so!

By giving ourselves our own personal brand, Jenna explained that students will be able to make themselves more easily understood and more successful within a pitching environment.

Recent studies have shown that humans will make a first impression on someone within the first seven seconds of introducing themselves. By making the most of these precious moments, we can dramatically affect others’ understanding of who we are and what we stand for.

We are each unique beings with unique strengths and it’s never too late to celebrate and uplift our own individualities. What are the unique selling points that could help you stand out to employers or collaborators? Let us know and help inspire others in the comments below.

A big thank you to Jenna and all of those who made Monday’s session a success.

Birkbeck Futures is Birkbeck’s own in-house career support team. If you would like to learn more about employability opportunities or are looking to enhance your presence on platform such as LinkedIn, please do not hesitate to get in touch.

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Understanding the ‘Global News’ Paradigm

Birkbeck’s William Richards reflects on this School of Arts event exploring the evolution of English-language journalism.

In an era of ever-increasing digital compartmentalisation and division, what really is global news?

This was the question asked by Dr Justin Schlosberg, Senior Lecturer in Birkbeck’s Department of Film, Media & Cultural Studies at a fascinating talk entitled ‘The Global News Paradigm’.

Hosted online by the School of Arts on Monday 25 January, the event began with the hypothesis from Dr Schlosberg that global news is in flux and in content evolution. For better or for worse, broadcasters steeped in the Western liberal tradition of professional journalism have faced increasing competition from English-language news channels around the world.

Throughout this talk, the hegemony of the BBC and CNN was analysed in the context of its rising challengers; the likes of Al Jazeera English and RT (formerly Russia Today). Indeed, says Dr Schlosberg, this raises all sorts of complex and critical questions about the nature of journalism as a fundamentally truth-telling practice, and the potential impact of disinformation and counter-disinformation on global news agendas.

Seeking to evaluate these questions, Dr Schlosberg carefully examined and discussed the ways in which international news stories have been covered by competing English-language news channels.

It is often very easy to get carried away by buzzwords of ‘Fake News’ or ‘bias’ when discussing the media in this day and age. Nevertheless, what constitutes stories of importance within the contact of ‘Global News’ remains open to to debate and interpretation.

A recording of this event is available to watch on YouTube.

A big thank you to the School of Arts and Dr Justin Schlosberg for his presentation. We look forward to hosting similar, thought-provoking talks in the future.

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Birkbeck students embark on virtual tour of the City of London

While we’ve been unable to head out and explore our capital city in person, Birkbeck students toured the historic City of London virtually with the help of guide Tim Kidd.

Picture of the City of London

Whilst we would all love to be together in person, Birkbeck is bringing London to its international student community.

On Thursday 26 June, Birkbeck students were treated to a fascinating virtual tour through the historic City of London.

Courtesy of Tim Kidd, a member of the British Guild of Tour Guides, the Birkbeck community was brought together to explore London’s ancient origins. As Tim explained throughout the event, the City of London has a vibrant and varied history which tells the story of our famous capital. From the Bank of England to the walls of the Tour, Tim was able to explain London’s Roman roots and their role in shaping the world of finance today.

For many of Birkbeck’s students, the City offers world-class employment prospects and a foothold into the world of banking, trading and insurance. The City of London is today regarded as one of the major financial capitals of the world, and with good reason. Tim’s tour told the tale of the City of London, exploring why it is so such a unique place within the UK and Europe. At the end of the tour, an insightful Q&A session followed.

With the international situation evolving rapidly, it’s as important as ever that Birkbeck continues to adapt its student experience. Indeed, we very much look forward to hosting more engaging virtual tours in the future.

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Birkbeck’s Tier 5 Employment Event

Guest speakers Lucy Robinson and Zenia Chopra helped Birkbeck international students navigate the world of Tier 2 and Tier 5 Visas and employability.

A slide from the talk outlining different types of Tier 5 visa.

Many of Birkbeck’s international students seek full-time employment after their graduation, facing the need to apply for a Tier 2 or Tier 5 visa in the UK, so La Young Jackson, International Liaison Officer, organised a talk outlining the steps students need to take. On Friday 28 February, she welcomed Zenia Chopra and Lucy Robinson to share their knowledge regarding employability at Birkbeck and beyond.

Beginning with a quick overview of Birkbeck Futures and her role as manager of the Pioneer Programme, Lucy Robinson outlined the many ways in which Birkbeck Futures continues to support and guide students in building their future careers. Moreover, in starting a business, or in getting an idea off the ground, Birkbeck’s Enterprise Pathways programme offers plenty of support to students and alumni alike. Lucy’s team continues to help students in developing their entrepreneurial skills, enhancing employability opportunities and advancing their future careers.

Secondly, Zenia Chopra – from legal firm Kingsely Napley – went on to discuss the procedural guidelines for working visas in the UK. As she was once an international student in England, Zenia was able to present her first hand experiences. From official fees to qualifying criteria, Zenia was able to answer all of Birkbeck’s students’ questions regarding the Tier 2 and Tier 5 visas.

La Young Jackson would like to say a big thank you to Lucy, Zenia and to all of our attendees.

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